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  1. Location & Lifestyle Key Drivers for the Mobile Path to Purchase in UK, U.S.

    The recent xAd-Telmetrics UK Mobile Path-to-Purchase research study – a complement to the annual U.S.study – noted relevant findings in comparing both countries’ results. These included strong purchase intent among UK and U.S.mobile users and the...

  2. Top Video Trends & Opportunities: Mobile, Social, Ads & TV Everywhere [Report]

    Adobe’s research found: The team recently shared the findings of its research in The U.S. The research found: The research found: What are consumers’ preferred methods of watching? The Adobe Digital Index team explored these questions and several...