Two years ago, I wrote "Online ReputationManagement Requires Cabinet WarRooms. Although BP does not appear to have been prepared for this crisis event, their online reputationmanagement tactics since the April 20 oil rig explosion are worth...
Three weeks ago, I wrote an article entitled, “Online ReputationManagement Requires Cabinet WarRooms,” that reported on the Brand & ReputationManagement session at last month's Search Engine Strategies conference in London.
He also moderated the one that I covered in "Online ReputationManagement Requires Cabinet WarRooms. Lee Odden, the CEO of TopRank Online Marketing, spoke at the News Search Engine Optimization as well as the Blog & RSS Search Engine Optimization...
The importance of preparing for the inevitable crisis to come was driven home for me the day after SES London 2008 – when I visited the Churchill Museum and Cabinet WarRooms. Shortly after Winston Churchill became Prime Minister in May 1940, he...
In today's SearchDay, "Online ReputationManagement Requires Cabinet WarRooms," Greg Jarboe shows how intense preparation helped Winston Churchill win the war, and it can help you deal with a sudden reputationmanagement crisis.