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  1. SEO & PPC Q1 2014 Trends: '(not provided)', Mobile & Bing Ads All Grow [Reports]

    Year-over-year (YoY) spend was up for paid search advertisers in Q1 including all device types, according to The Search Agency. Much of the YoY growth can also be attributed to Bing, which experienced steady growth in spend over the past five...

  2. Cyber Monday Traffic, Mobile & Ad Spend All Up on $1.46 Billion Shopping Day

    Online traffic on Cyber Monday increased 11 percent YoY, as the top 500 retail sites received more than 206.8 million total US visits. PLA spend made up 10 percent of the search spend, and advertisers who ran on PLAs last year saw 100 percent YOY...

  3. Facebook Click-Through Rates Increase, Costs Per Click Down 20-40% in Q3

    CPMs have increased 27.5 percent YoY, while CTRs are up 57.2 percent. Two reports out just ahead of Facebook’s Q3 2012 earnings call paint a picture of plummeting CPCs for ads on the social network. TBG Digital and Spruce Media each evaluated...

  4. Google Reports $12.2 Billion in Q2 2012 Revenue, 35% YoY Growth

    Google revenues topped $10 billion for the third quarter in a row, up 15 percent from the $10.65 billion reported in Q1 2012. The Q2 2012 $12.21 billion in revenue is another new record and reflects a 35 percent increase over the same quarter last...