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  1. 130 Questions to Ask When Choosing a Local Search Automation Tool

    From what other tools (Web analytics, CRMs, etc.can [VENDOR NAME] import reporting metrics? Can we include our own website analytics code on [VENDOR NAME]'s pages? Can [VENDOR NAME] import local relevant data into its interface from our website...

  2. 5 Steps to Quick Insights Using Google Analytics Solutions Gallery

    These templates are created by Analytics gurus and can help you dig into data not provided in the standard reports. This solutions gallery contains in-product solutions (such as dashboards, custom reports and segments) to deepen your use of Google...

  3. The 4 Most Interesting Features in Google Shopping Campaigns

    Previously this was only available in analytics or campaign management tools that were configured appropriately to track SKU level PLA data. Bidding more is thus not the only way to improve impression volume off of these reports – if you improve...

  4. 4 Recent Changes to Search That Make SEO Easy as Finding Hidden Treasure

    While Google continues to enhance Google Analytics, many custom reports and calculations are related to paid advertising. Despite the dependence of millions of businesses on Google Analytics for organic search insights, the topic was a glaring...

  5. Top 8 Google Analytics Reports for Managing Organic SEO Campaigns

    Each one of these reports and many more are available by searching The Google Analytics Solutions Gallery and Custom Report Sharing. All of the reports that I'm sharing today are pre-built and just two clicks are needed to add these powerful...