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  1. The Social CEO: 6 Reasons Why the CEO Must Lead the Way

    With a reported 1 million+ downloads in the first few days following the event, spurred on by a stream of tweets, blog posts, coverage by the Wall Street Journal, San Francisco Chronicle, TechCrunch, Chicago Tribune, New York Post, the Hollywood...

  2. What on Earth is a Nexialist and Why Are They So Good at Link Building?

    Here’s an example of the link: http://www.globaltort.com/2012/04/mesothelioma-web-site-associates-with-an-investigative-reporter/ The science fiction writer, A.E.van Vogt first coined the term “nexialist” – someone who was trained in “integrated...

  3. Creative Link Prospecting: Following a News Story

    Probably every food reporter in all the major media outlets had to jump in: and probably every food blogger on the planet were stirred to write about it – even if they hadn’t posted for weeks. Sometimes a breaking news story spreads like wildfire.

  4. Research & Thought Leadership: Top 10 Content Creation Ideas

    Become a Reporter for Your Industry Over the last few years the digital marketing landscape has changed. The search engines and major social media channels are rapidly evolving. The data that search engines are now able to extract from link...

  5. Vitaly Borker Gets 4 Years for Threats, Terror Used to Boost Google Rankings

    In a 2010 interview, he showed a NYTimes reporter his top ranking for the term, “Christian Audigier,” laughing that he outranked the designer’s own website. Vitaly Borker’s online reign of terror, once used as his SEO strategy, has earned the...