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  1. Email Beats Search, Social as Largest Driver of Conversions for Ecommerce [Study]

    Search and social have long been touted as the dynamic duo in marketing, but data from Monetate's Ecommerce Quarterly report shows email is the biggest driver of conversions in Q1 2013. In his commentary in the Monetate EQ1 report, marketer Jay...

  2. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Yet Google+ will be 3x more relevant this year somehow, according to this infographic summarizing a B2B Marketing Social Media Benchmarking Report. Borrell: There's Money in Local Media – ClickZTraditional and pure-play local media companies are...

  3. Mobile Consumer Spending: Big Data Insights for Holiday Retailers

    Monetate shares these big data insights and more in their Q3 2012 Ecommerce Quarterly report. In each of their quarterly reports, Monetate focus on three primary visitor segments: Knowing the customer’s current location — not only by state, but at...

  4. Multi-Touch Attribution Study Finds Organic Search Greatly Undervalued

    Rather, says the report, “The table is helpful because it outlines which overall paths are most likely to be taken by a user without having to apply a multi-touch model to break out the values between each individual channel.