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  1. Why You Need to Own Your Data & Digital Assets

    Even if you decide to make the transition from a privately developed website or platform, the likelihood that you will be able to export content, databases, and related assets into a format that can be simply plugged into an open-source platform...

  2. Top Brands Now Testing Pinterest Promoted Pins

    A month later, Pinterest announced it would be testing the advertising format with an undisclosed group of advertisers. Pinterest doesn't report on how many users it has, though it does say that 75 percent of usage occurs on mobile (factoring in...

  3. Top 8 Google Analytics Reports for Managing Organic SEO Campaigns

    The ability to create custom reports, allows us to parse that data in a user-friendly format. If you're tempted to stop reading now, due to custom report phobia, relax. Click on the Create Report button and it will save it in your account.

  4. A New Direction for SEO in 2014: The Secure Search Manifesto

    Integrate this data to form new format keyword reports. Set up and report on individual and group pages total performance. The rapid pace of change in our market, fueled by the convergence of earned, owned, and paid media has meant that the...

  5. How to Hire (and Keep) Digital Marketing Talent in 2014

    It's now possible to get a master's in social media in just 18 months in a 100 percent online format. According to the Digital Marketing Talent study, there is evidence that hiring trends are shifting towards those with experience in certain areas...

  6. Top Online Retailers Lag in Mobile Experience [Study]

    In its report, The Search Agency gave some best practice tips for online retailers regarding their site format and navigation: Site format Although the majority of sites in this report scored highly using dedicated mobile sites, RWD was weighted...