There's been no shortage of dinosaur allusions in the press since my column two weeks ago. So let's do a dinosaur dig to discover the problems Google, Microsoft, and Yahoo face in this Cretaceous era of search.
The Paid Inclusion Dinosaur SearchDay, June 2, 2004 http://searchenginewatch.com/_subscribers/articles/article.php/3361961 A look at how Yahoo might go beyond FTC guidelines about paid inclusion as a means of rebuilding faith in the impact of paid...
The Paid Inclusion Dinosaur SearchDay, June 2, 2004 http://searchenginewatch.com/_subscribers/articles/article.php/3361961 But paid inclusion involves a gamble that relevancy won't be hurt. In This Issue
Why does the paid dinosaur still live? Dinosaur Of The "Powered By" Days Why did I call this part of the series "The Paid Inclusion Dinosaur? MSN dumped LookSmart as a search provider last October, saying a big reason was that LookSmart's relevancy...
Why did I call this part of the series "The Paid Inclusion Dinosaur? So there you have it, proof that paid inclusion hurts relevancy! MSN dumped LookSmart as a search provider last October, saying a big reason was that LookSmart's relevancy was poor.
However, this case is now somewhat of a dinosaur. Personalized search has long been promised as an important next step for increasing relevancy. Search Engine Watch News + SES Comes To New York In March + Search Engine Articles By Danny Sullivan...
