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Relationship Content Acquisition Program

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  1. The New Inbox: The Intersection of Email, Mobile & Social Marketing

    Whereas acquisition presents a lot more challenges on the email side, there's gold in the database for people that are already existing customers and who are opted-in to your program. You then send a tailored welcome message to get her engaged and...

  2. Yahoo Announces Content Acquisition Program

    Just two weeks after launching a brand new search engine, Yahoo has announced a content acquisition program that consolidates all of its paid inclusion programs and marks the beginning of an aggressive new campaign to significantly expand both the...

  3. Yahoo Announces Content Acquisition Program

    Just two weeks after launching a brand new search engine, Yahoo has announced a content acquisition program that consolidates all of its paid inclusion programs and marks the beginning of an aggressive new campaign to significantly expand both the...