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Regulation

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  1. Germany to Treat Google Like a Public Utility?

    German officials are reportedly planning to clip the wings of technology giants such as Google through heavier regulation. Full details of the 30-page document are yet to be released, with varying reports of its potential impact, ranging from "last...

  2. How to Implement an Engaging Content Marketing Plan for the Finance Industry

    In fact, "regulation" is the number one reason cited by marketers in the financial industry that makes them hesitant to hop on the content marketing bandwagon. It's about providing education, and not breaking customer trust with breaking regulation...

  3. Is Google Sucking the Life Out of Your Identity? Are They Alone?

    Since the function of an identity provider under the auspices of NSTIC (National Strategy For Trusted Identities In Cyberspace) is curiously unfettered by such niceties as any sort of regulation, Google can now store essentially any and all data...

  4. SEMPO Appeals to FTC for Updated Search Engine Disclosure Guidelines

    SEMPO has reached out to the FTC before, most recently in November last year when they protested “heavy-handed” regulation of Internet content publishing. Updated guidelines would eliminate the need for more prescriptive regulation of search...

  5. Search Marketing and Social Media in Regulated Industries

    It's not just one regulation or law that has yet to be interpreted for two-way digital channels, but many, and some are easier to apply than others. As more companies in heavily regulated industries search for cost savings, greater efficiencies for...

  6. SEMPO Tells Government: Don't Censor Search Engines

    Regulation of large companies, while often overlooked, is something most believe to be beneficial; if Ma Bell hadn't been broken up by the U.S. FTC's antitrust probe into Google, the search marketing organization SEMPO issues a statement to the FTC...