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  1. How Video Site NDN is Driving 500 Million+ Video Views Per Month

    We always sought to match the best content to the best publishers, and in doing so, we created a premium offering for advertisers: one that allowed them to buy video at scale across the best news websites in the country with a single insertion order.

  2. Local Search Tactics for Tough Economic Times

    For national or regional advertiser looking to incorporate local SEM into your mix, check out this local search "how to" guide. Local Listing Management: Google Maps, Yahoo Local, and thousands of other sites utilize local directory listing...

  3. Winning the Local Search Battle - Part 2

    In addition to match types, you'll want to understand how to leverage the local targeting capabilities available on some of the engines. Regional or national advertisers that market locally need to stress their local points of difference and why...

  4. New Search Patent Applications: July 11, 2006 - Google Patent Filings by the Dozen

    Twelve Google patent applications where published this past week, including seven that focus upon geographical information and local search. How good a match ads may be to the content on pages they are served upon through a program like Adsense.

  5. Overture Becomes Yahoo Search Marketing & Comparing Listing Products At Yahoo To Google

    Local Listings: Both Yahoo and Google may find your local listings naturally and show you for free. Local Search Ads Since their rebranding of Overture last week, I'm still looking unsuccessfully for something like Precision Match, but it looks as...