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  1. Google AdWords Gets Shared Budgets Option for Easier Allocation Across Campaigns

    As Frank Reed at MarketingPilgrim points out, this also makes it easier for marketers to spend every penny they intended to spend, up to their maximum budget, with Google each day. Shared budgets can make it easier to match your AdWords spending...

  2. Google Fights Claims of Bias in Instant, Local Search

    And as Frank Reed summed up in his excellent piece for Marketing Pilgrim: Any Google business that needs 'algorithmic' traffic can get it, free, in huge quantity. As Lisa Barone points out, Google doesn't care about you, your business, or your...

  3. Incisive Media Wins Award for Best Use of Social Media at Conference Awards 2010

    In a press release, Tim Weller, Group Chief Executive of Incisive Media, said, "I am delighted to say that Incisive Media won the best use of social media award beating UBM, Reed Business and ACC Liverpool to this really important online accolade.

  4. Microsoft Bing and Other Top Stories from SES New York 2010 Day 3

    Or read Frank Reed's story in Marketing Pilgrim entitled, "Bing's Features for Someday in the Future. The top story on Day 3 of SES New York 2010 was the morning keynote by Yusuf Mehdi, Senior Vice President of the Online Audience Business for Bing.

  5. SearchDay | Should You Target the Head or the Long Tail?

    Before his stint at IAC, Genachowski was Chief Counsel to Chairman Reed Hundt of the Federal Communications Commission under the Clinton administration. The four groups are: The American Association of Advertising Agencies (AAAA)The Association of...

  6. Searching for Something to Watch

    Netflix CEO Reed Hastings says forget about all of that -- the answer is simple: bring the browser directly to the TV. For those already in the business of search, content delivery or advertising: look closely for entry points in the new media...

  7. comScore Ranks Yahoo! Finance as Top Financial News Site

    Reed Business Information 3.8 Most of them have been distributed by Business Wire, Marketwire, PrimeNewswire and PR Newswire. Yesterday afternoon, comScore announced the latest rankings in the financial news and research site category...

  8. Searching for Gotti in the Brave New JackassWorld

    So I was reading Techmeme, clicked thru to the Times of London story on Apax Partners bidding on Reed Business Information (£1.25 billion publisher of Variety, New Scientist, Computer Weekly et.al.to merge with eMap (bought for a cool £1 billion...