Looking at his work site he realized that both the www and non-www versions worked with no redirects, and no canonical tags. We've all had those moments where we feel that we've explained our point perfectly, there's no way they can say no, none...
Setup 301 Redirects: People miss this time and time again. It's the digital reflection of your brand. Launching a new website isn't just about updating your CMS and content, it's also a brand refresh – your opportunity to reshape your company from...
Your Links On Pinterest May Be Stopping Traffic In Its Tracks – Marketing LandIf you're using a URL shortener on Pinterest, beware it may take users to a page that says: “Suspicious Link: This link redirects to another site, it may link to spam or...
For example, you might discover that your account manager doesn't believe in a redirect plan as a good solution and he prefers to take the ranking hit and rebuild the core authority of the page without doing any redirects.
The Site Move tool doesn't replace the need for 301 redirects on your server or for canonical tags in your documents. Visitors coming to your old URLs from any source will still need redirects in place to get them to the new location.
When a site serves special content on the same desktop URL, Google says it: strongly recommends that your server also send the Vary (User-Agent) HTTP header on URLs that serve automatic redirects. It isn’t uncommon to hear that Google has made a...
As good site owners, we train ourselves to go through monthly checklists looking for drops in ranking, 404s, proper redirects and other bad things. No, seriously. When was the last time you thought about the Google Analytics code mucking up your...
Canonical tags (rel=“canonical”).redirects. It may be a new year, but that hasn’t stopped Google from rolling out yet another Panda refresh. Last year Google unleashed the most aggressive campaign of major algo updates ever in its crusade to battle...
We’re human, we sometimes forget redirects. But while piece-mealing an SEO project, band-aiding, or adding features/content, has the role of your site gone off course? Taking a step back or “getting out of our own head” allows us to revisit why we...
For redirects, use a header checker tool to follow the redirects back. Reclaim Links From Broken or Pages With Multiple Redirects Sometimes you will uncover years of nested redirects, as pages have moved with tons of trusted aged backlinks.
Rogue Pages and 301 Redirects Needed SEO audits provide the most bang for your SEO buck. But, conducting robust and large-scale audits typically takes a significant amount of time and effort. They also often come with a price tag that many small to...
Redirects. Does the word strategy refer to how to execute particular parts of the overall campaign? Or does it refer to the sum of the different parts of the campaign? Or rather does it refer to how we are going to prioritize resources or even...
Conditional redirects When it comes to marketing on YouTube, advertisers don’t often pursue this video platform’s keen power to drive direct response leads and sales. This post will examine some of the essential components to consider when creating...
Finding a few of these can result in a few quick redirects to help boost the link value on the domain. Checking this Google property feature can quickly show you these issues and give insight into whether you need to spend the next 15 minutes...
Identify all redirects making sure that note any of them are 302 redirects, which don’t pass any link equity through the redirection and are therefore only helpful from a user perspective There may be other reasons why redirects have been put in...
Sneaky redirects Your site is fantastic. You have great content. People think your site rocks – traffic is skyrocketing and you're attracting plenty of links. Search engine optimization? Who needs SEO?
Meta refresh redirects Bing Webmaster Guidelines are live and tucked away in the Content Guidelines section of Webmaster Help help most business owners understand the broad strokes of search marketing” and will not contain deep, exhaustive answers...
Google could fix this by algorithmically searching for redirects when it crawls a top-level domain and matching back to historical crawls, or any index of penalized domains that may exist. Despite a persistent and partly effective effort to clean...
Redirects, Not 302 Make sure that any redirects produced by your CMS return a 301 header status code and not a 302 to ensure proper indexing. CMS systems should by default support 301 redirects and avoid 302 redirects or meta refreshes.redirects...
Redirects We want to freshen the look/feel. We need to update our content, to be more relevant for where we are today. We have too much information on our website.we need to clean house and provide a slimmed down version.
