In yesterday's Search Engine Disclosure: Better, but Still Wanting, I wrote about a new report by Consumer WebWatch, which evaluated the current paid placement and paid inclusion disclosure practices major search engines.
The bottom line in terms of paid placement is that all fifteen did better and are doing relatively well on paid placement, but none of the search engines were even close to being satisfactory on paid inclusion disclosure," said Beau Brendler...
Searching for Disclosure," WebWatch's third search-engines-related report, shows many of the Web's top search engines have made improvements in disclosure and transparency -- describing their business relationships with advertisers and how those...
A new study (news release, pdf report) by medical consumer advocate URAC and Consumer WebWatch details the problems consumers have finding credible health information, and provides recommendations to improve the situation.
Consumer WebWatch will be issuing an "anthropological" report later this month showing confusion about disclosure of paid listings based on a study of 17 web surfers. Last year, just after the recommendations were released, 25 percent of the search...
Consumer WebWatch will be issuing an "anthropological" report later this month showing confusion about disclosure of paid listings based on a study of 17 web surfers. Last year, just after the recommendations were released, 25 percent of the search...
An "anthropological" report from Consumer WebWatch of 17 web surfers found confusion about disclosure of paid listings on search engines. In the article below, details of my latest review of major search engines, to see how well they are meeting...
A Matter of Trust: What Users Want From Web Sites" was conducted for Consumer WebWatch -- a Consumers Union project -- by Princeton Survey Research Associates. A Matter of Trust: What Users Want From Web Sites Consumer WebWatch, January 2002 http...
