Ad Age Scoop: 'Reckitt Benckiser Breaks Record With $40 Million Video Buy'
Michael Learmonth of Advertising Age has just reported that "Reckitt Benckiser is pouring nearly $40 million into web video in 2010, thought to be the biggest single buy for the medium. Now, if you've never heard of Reckitt Benckiser, it's is a...
