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  1. Connecting Content to ROI Is Critical in 2014, Say 78% of Search Marketers [Survey]

    In order to succeed, marketers need powerful technology that can help them harness massive data in real time, and a platform that can break down the silos within the organization, bringing content creators into the fold for seamless collaboration...

  2. The Smart Way to Optimize Your Amazon Sales Strategy

    These ads show up alongside the search results for the keywords you choose and provide additional visibility for your products. Getting the on-page creative elements right on your page can help with your conversion rates and also help you rank...