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  1. Marin Adds Google Shopping Campaign Management

    Automate bid strategies based on product-specific revenue targets, optimizing bids in real time. With this launch, "Marin becomes the only independent digital marketing platform to offer automated campaign creation, inventory management and feed...

  2. The Virtuous Content Cycle: How to Strategize, Structure & Systemize Content

    Once your updates go live, be ready to jump in the conversation in real time. Content that doesn't get to those who would benefit from it because there's no time for proper promotion. Over time, as you keep churning out content, your quality starts...

  3. How to Implement an Engaging Content Marketing Plan for the Finance Industry

    Content marketing is a great way to perpetuate these valuable recommendations. Make a plan and create an overview of your goals and what your content marketing will look like. Obviously this type of marketing is niche-specific, so these examples...

  4. Forget Big Content – Small Content Is Critical to Search Success

    Read any popular digital marketing thought leadership blog and you'd be bombarded with the notion that "big" content is the future of search and social success. And while that is true to some degree, it is also a view that is dangerously one...