SEO News

Real Time Bidding

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  1. Marin Adds Google Shopping Campaign Management

    Automate bid strategies based on product-specific revenue targets, optimizing bids in real time. The integration of Productsup will automate the process, Marin said, "saving retailers time and improving the effectiveness of ad campaigns by serving...

  2. Learn With Google: 10 Mobile Marketing Tips from Googlers at #SESSF

    Take advantage of real-time bidding and flexible bidding strategies, testing higher positions on an ongoing basis, to find the best balance. Enhanced bidding features using time, location and device launched earlier this year and ClickZ's Jeremy...

  3. Why Real-Time Bidding is Set to Become Huge

    Real-time bidding (RTB) is the buzzword of the moment in the digital marketing space. The speed and accuracy of this real-time bidding model provides a massive opportunity to advertisers who may not have been able to spend their advertising budgets...