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  1. Forget Big Content – Small Content Is Critical to Search Success

    And while that is true to some degree, it is also a view that is dangerously one-dimensional and lacking in real strategic content knowledge. In simple terms, it is the document used to schematically plan out the layout of a magazine on day one to...

  2. 5 Googley SEO Terms – Do They Mean What You Think They Mean?

    Disclaimer: This information is from a Google patent and may differ in some of its real world application. So this one is simple. PageRank is just a public facing value with little real meaning other than 0 is bad, 10 is great, and if you are going...