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  1. How to Create an Effective PPC Competitive Intelligence Report in 3 Easy Steps

    Some of the top competitors are using review extensions in their ads, which is not only providing social proof but also taking up more real estate. Put together a list that includes both successful direct competitors who are very active in PPC as...

  2. Google SERPs Updates: In-Depth Articles & Knowledge Graph Results for Car Shoppers

    Users have complained that the real estate given to organic search results has shrunk, yet they do seem to enjoy getting the in-depth articles from reliable sources when looking for information. Translation: they're taking a bite out of the online...

  3. 20:20 Vision: 20 Brands Share Insights on 20 Topics – Earned Media, Search & Social

    Software/Technology, Financial Services and Real Estate lead mobile traffic:These industries experienced significant growth in mobile traffic when compared to desktop. Video content drives conversions: Mass video consumption within the media and...