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  1. How to Create an Editorial Calendar That Will Grow Your Audience

    The point is to plan for pertinent content that draws readers in by delivering smart content consistently, turning your blog or social media presence to a standard resource. Consistent content updates thanks to an editorial calendar lead to more...

  2. Photos & Videos as Social Currency: The People Behind Content Creation & Curation

    Search Engine Watch has recently published global market share information available for these sites, for interested readers. It is also safe to say that the rise of social media, especially YouTube and newer services like Pinterest, Instagram, and...

  3. PPC & Mobile Marketing Tips from Q1 2012 Industry Analysts

    Analysts from each reporting company offered some tips for Search Engine Watch readers. Social media, they said, continues to be a strong digital advertising channel. He recommends, “It is imperative for advertisers to measure the consumer path...