Social sharing: Include social sharing features to allow readers to share the content with their friends and associates. ALM Real Estate Media Group, the leading provider of commercial real estate news, uses a landing page to collect newsletter...
As usual, we're anxious to hear from our community of readers. This mantra has been echoing through the vast conference halls of online marketing for far too long. Unfortunately, this fact was made famous in several Conductor Research studies over...
You have 100 percent control over the message and the list (your readers) is yours. Before 2010, I had never spoken at a major conference. Conferences: If you’re new to search, you must attend at least one search conference.
On the Web, Using Words to Lure the Readers - The New York Times Harry Shum, Microsoft VP of Search Product Development, is presenting a keynote address at the Fourth ACM International Conference on Web Search and Data Mining in Hong Kong, where he...
The blog aims to give readers a peek into what Chinese Internet users are looking for online, aggregated through individual search queries from its search engine, topical issues discussed on its online community Baidu PostBar, and queries from...
Speculation that Google plans on creating an electronic book reader were given more fuel with the company's acquisition of eBook Technologies - "a company that specializes in both hardware and content distribution for electronic readers,"
To readers who have just joined us, parts 2 and 3 of the Tinfoil Hat Theory, can be found here: In July, the Second Life Community Conference was held in Boston, with Philip Rosedale (CEO, aka The Once and Future King') making the keynote speech...
Your viewers, readers and visitors have an insatiable appetite for all things Google. Or at the same hour, you can find hot topics and odd stories at the 140 Character Conference. I'll be covering the News Search Optimization session myself.
Feel free to scan the conference agenda and select the topics that are most relevant and important for your readers. Plus, Byron Gordon and I have just finished assigning the two video crews that we'll be bringing to SES New York 2010 -- to do...
I'm sure that many Search Engine Watch readers who have attended a Search Engine Strategies conference may have already met Jonathan. So, if you have opinions, ideas, concepts or tools that are relevant to readers of SearchEngineWatch then drop me...
SES San Jose Preview: A Conversation With Metric Voodoo Posted by Mike Bolandhttp://www.kelseygroup.com/blog/ Jul 21, 2009 Readers of this blog are aware that we're less than a month away from SES San Jose (Aug 10-14).
How clean is your content and is it engaging for your readers? The largest search engine marketing conference and expo in Canada kicks off today at the Sheraton Centre Toronto. To follow news about SES Toronto 2009 on Twitter, go to http://twitter...
Assessing the Success of Our Promotion SEW EXPERTS: PROMOTION & LINK BUILDING Did Search Engine Watch readers vote for their favorite promotion ideas? Enter Today To Win an Extreme Makeover at SES New York 2009 Posted by Greg Jarboe Mar 17, 2009 I...
Follow what your customers/readers find of most interest and adjust product/services/content accordingly. The only major search marketing conference and expo on the East Coast, SES New York will be packed with more than 70 sessions, plus more than...
I haven't been able to find much good information on this (please comment below if you can share resources with other readers), but I've seen bid rates for paid search remain somewhat flat (or even increase), while supply is increasing.
The more useful content you have, the greater the chances someone else will find that content valuable to their readers and link to it. If you look over the conference agenda, here are a couple of examples of the sessions that you won't want to miss:
Google's Blogger Launches New Reactions Feature Posted by Nathania Johnson Nov 7, 2008 Blogger has released a cool new feature that lets readers offer quick responses. It's called Reactions, and it allows bloggers to create a variety of responses...
Search Engine Watch readers can take advantage of a $1,695 rate ($200 off current registration price) by entering the promotional code ILM08SEW when registering (offer good until October 27). Local search and geo-targeting will be key subjects at...
As usual and expected, it's fantastically vague, but since a chunk of our readers at any given time are new to search, it's worth going over. BRAND EQUITY While it's anyone's guess what will be rolled out at the f8 Facebook Developers Conference on...
A local [online” visitor generates 17 monthly page views on average versus six for national readers, and has twice the display revenue per page as a national reader," Barrett said.click to enlarge The goal is to have about 500 blogs on locally...