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  1. SEO Basics: 8 Essentials When Optimizing Your Site

    Think your title as a 4-8 word ad, so do your best to entice the reader so they want to click and read more. And essential. SEO will help you position your website properly to be found at the most critical points in the buying process or when...

  2. Inorganic vs. Organic Backlinking Strategies: Getting Back to Basics

    In the academic world, when content is published in the form of a thesis there are citations within the content that point to other relevant content from authoritative sources that support the content, thus making it more relevant to the reader.