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Reach Distribution Deal

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  1. 12 Ways to Optimize Press Releases & Avoid Google Penalties

    Even if press release distribution companies do something to address their archives, like noindexing old pages (and this is a big if), you're still looking at the larger problem of pruning links on the many sites that have republished those press...

  2. Win Earned, Owned and Even ‘Paid’ Links With Content

    As you own the distribution medium here it does mean that it becomes much easier and necessary to plan in more detail. The deal should then be easy: offer it as an "exclusive" for their blog, invite them to a VIP launch event or create some other...

  3. Google HUD Glasses: Possible Features & Implications for Marketers

    This would offer advertisers a new distribution method and likely increase the value of a daily deal impression. If Groupon’s IPO has taught us one thing, it’s that the daily deal market isn’t nearly as easy to replicate as previously assumed by...

  4. 5 Reasons Why "Sears Blue Blogger Crew" Is A True-Blue 2011 Strategy

    Sears' willingness to let go of owning the content or the distribution, but instead commission it for that blogger's own channel will have a lasting effect on the brand's reputation. There is an exciting ring of 'see what happens' in this deal...

  5. Luxembourg aims for domination of hedge fund Ucits

    As the global economy shifts east that could prove a big selling point for hedge fund managers wanting as wide as possible distribution reach for their Ucits funds.Hedge fund managers are also likely to be drawn to Luxembourg through the example...

  6. Zynga To Boost Asian Presence With $147M Investment From Softbank

    PaidContent went a step further by saying that the deal included online distribution and noted in that respect that Softbank is the largest shareholder of Yahoo Japan. Citing sources close to the deal, Bloomberg said talks between the two companies...

  7. Yahoo Joins CBS Audience Network

    Yahoo has joined the CBS Audience Network as a distribution partner. This is a win-win in that it bolsters the distribution of CBS content while giving Yahoo! Yahoo Signs Deal With Reality Programming Company