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  1. Not Ranking in Google: Is a Manual Penalty, Algorithmic Change, or Content to Blame?

    In fact we might rolling out a couple, if you just look the raw number of changes that we're doing," Cutts said. We rolled out something like 665 different changes to how we rank search results in 2012, so any given day, the odds that we're rolling...

  2. 16 Secret Google Analytics Advanced Segments Worth Their Weight in Gold

    Export data using these segments and compare to Neilsen's demographic stats to look beyond raw numbers and into market share for each of the four quartiles. Segment reports by keywords that consist of 3, 4, 5 and 6+ words with this set of 4 Google...

  3. Facebook on Graph Search Posts Index: 700 TB of Data & 100+ Ranking Factors

    Their search engine, Unicorn, is an inverted index framework with capabilities including index building and data retrieval; raw data is converted and separated into two parts to work within it. Document data contains the post data Facebook uses to...

  4. SES San Francisco Keynote: Google's Matt Cutts & Patrick Thomas on Search Engine Censorship

    Cutts said the raw material for Google's suggestions is what people are typing in, combined with content on web that supported such terms, such as in the case of a "Bernie Madoff (or Allen Stanford) Ponzi scheme" search suggestion.

  5. Google Catalogs Annotations: How to Enrich the Consumer Experience & Track Results

    Does your brand support a cause, have an internship program, buy raw materials from sustainable sources? On the tablet version there is a way to put catalog pages into “favorites” but there is not a way, on the desktop or tablet version, to input a...