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  1. 3 PPC Power Plays: Monday Mornings, Luxury Hotels & Online Education

    Nothing says "luxury" like a 2-star rated hotel. While their competition was bidding $40 all day, these marketers used a base bid of $30, but hit $50 in the morning during their best times and $30 in the evening when conversion rates were lower.

  2. Google's Your Money or Your Life Search Quality Ratings: What Webmasters Need to Know

    How to Get YMYL Pages Rated Highly So what do webmasters need to do to ensure that if they have a site with pages that could be considered a YMYL page, so that they will be rated highly? For best SEO practices, these are the areas the webmaster...

  3. On International Women's Day, Marketers Share Challenges & Reasons to Celebrate

    Today Boardroom Communications is rated on of the top PR agencies in Florida. Some of the best qualities of women unfortunately can be the worst qualities,” Buyer said. Women define success in different ways, and the best thing we can do is to...

  4. Leverage Twitter's Influence To Work For Your Brand

    It turns out that tweets contain a lot of valuable consumer feedback; with 12 percent of brand-mention tweets including product suggestions, 20 percent of which are rated at 4 stars or higher. The best recent example of this is still Oreo’s...

  5. Vince Vaughn & Owen Wilson Star as Google Interns in New Movie

    It's fun to go back and do some R-rated comedies again. The Internship will find Vaughn and Wilson playing best friends who are victims of downsizing and lose their sales jobs. Vince Vaughn, Owen Wilson and other Hollywood stars have been spotted...

  6. What 'Doctor Who' Can Teach Search Marketers

    Sure, we can sign online petitions about an update, or ask nicely to get keyword data back, but in all likelihood we’re not going to get the search engines to change course too dramatically, so we have to adapt and change our tactics to make sure...

  7. YouTube Case Study: Ceilume’s “Ask the Ceiling Tile Guy”

    In addition, Ceilume’s vinyl ceiling tiles are GREENGUARD Certified for indoor air quality, Class A Fire Rated, and 100 percent locally recyclable. Educate users about ceiling tile best practices and installation.