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  1. Google's Product Listing Ads: Adoption, Clicks, Mobile Continue Surge [Study]

    Marin research shows one in five paid shopping clicks last year was a PLA, increasing the overall click-through rate (CTR) by 6 percent, while text ads CTR dropped 13 percent. The close of 2013 represented just over a year of the service running in...

  2. Mobile to Account for 25% of Paid Search Clicks on Google in 2012 [Study]

    The growth in click share is dramatic. The explosive adoption of smartphones and tablets, coupled with user behavior, is driving the growth of paid search clicks via mobile devices, said Matt Lawson, Marin Software’s Vice President of Marketing.

  3. Mobile Ad Spend to Hit $1 Billion, Media & Search Ads Expanding [Report]

    The increase in smartphone ownership coincides with a significant increase in mobile ad spending, which should reach $1.23 billion for U.S.advertisers by the end of the year, up 66 percent from last year's $743 million figure.eMarketer predicts...

  4. State of Search: Strong SEM Industry Growth Projected in 2011

    The full report is available to members at the recently lowered membership rate to $125 annually. The projected growth of 16 percent is up from 14 percent last year. According to IBIS World, the chart above shows several of the industries they...

  5. Of Local Search, Love Meters, and Raking Leaves

    Growth in Tough Times The company also announced substantial growth metrics for 2008, including 700 percent year-over-year revenue growth, 5,000 advertisers (up from 125 in 2006), 250 employees (up from nine in 2006).

  6. SearchDay | High-Value Link Building is Hard Work

    Earlier this week, comScore said that rate of growth for Cyber Monday sales have traditionally indicated the overall rate of growth for holiday spending in general. Google Makes New Ad Quality Videos Posted by Frank Watson Dec 3, 2008 Perhaps in an...