When this happens, click-through rates for lower positions increase by five to eight times the rate they normally would. Bing's findings suggest that the back button plays a significant role in increasing the click-through rate on lower results.
The search giant complied with the U.S.slightly more at a rate of 45 percent. From July to December 2012 Google received 2,285 government requests to remove content from its platforms, an all-time high.
Talk about an awesome and free tool to help with conversion rate optimization (CRO). But what does Google have to offer on the subject? Find out in this collection of tips, guides, resources, and tutorials straight from Google.
Users can post questions in these threads, reply to questions, write reviews, rate answers and share this content in and outside Quora. Brands are looking beyond social media giants like Facebook, Twitter, and Google+ to more niche sites such as...
Rate the major SEO publications based on whose feed had received the most stars. You may be reading this because, like me, you usually spend a few minutes each day making sure you've trawled the main SEO news publications for new, useful thought...
Among the top 100 brands, three out of 5 have Pinterest presence – the announcement of Pinterest for Business being a huge catalyst to this adoption rate. When it comes to social media, Facebook, Twitter, and Google+ dominate the conversation.
Fashion – The Search Agents"Overall impressions increased 4%, click-through rate increased 15%, and clicks increased 11.7% … 8.8% increase in CPC and a 21.6% increase in spend, YoY. A new analysis says Google Image Search traffic is down 63 percent...
When new pages and posts are created it may take some time for that new URL to be indexed by search engines (depending on the site’s crawl rate). WordPress is one of the most popular content management systems available today.
And knowing our rate of development, this will advance quickly. The answer always surprises me in how short the list is. Google wins in usage, by sheer weight of query volume. But courting a fragmented SMB market (direct and through re-sellers...
While certainly a ranking factor site owners should be concerned with, the most important consideration Google notes on site speed is that site speed tracking has no impact on bounce rate for your site.
Click-through rate (CTR): Mobile tended to have the same CTR as desktop or better. If there is a decent conversion rate and integration with the site, consider how that can be optimized to a more mobile experience with mobile specific pages, offers...
Ads placed at the end of a video have a better click-through rate – about 3 percent –when compared to ads placed within or on the front end. Marketers already know people are watching online video more than ever, but what are they watching?
The jump would represent a growth rate of over 18 percent over the next five years. Annual U.S.social ad revenue is expected to reach $11 billion by 2017, according to a recent study by BIA/Kelsey. BIA/Kelsey projects that video and mobile social...
PortentA study of 27 small business accounts shows moving from a quality score of 3 to 9 has no conversion rate benefit, while improving from a quality score of 2 to 10 reduces CPA by 90 percent – and going from 6 to 10 can improve conversion...
The idea of spilt testing and conversion rate optimization are certainly not new, but there is a lot of room for improvement in the approach. Online commerce continues to growth in the double digits every quarter, and with more money being spent...
Being a huge "Star Wars" fan, Schottmuller, highlighted that Obi Wan's Jedi Record (i.e.conversion rate) was 50 percent; if you were to apply that same conversion rate to the actions you want people to take on your site, 50 percent would be great...
A2 beat A1 by a whopping 30 percent margin in CPA and conversion rate – and, with 400 clicks in a 30-day period, the data was significant. A1 got 8 conversions out of 193 clicks, for a CPA of $19.66 and conversion rate of 4.15 percent.
One of those is with bounce rate. Cutroni recommended that you identify your top landing pages on your site and look for the ones that have a really high bounce rate. For example, don't just say, "here's a page that has a high bounce rate and I...
Another area of interest at present is the rate at which sites acquire links. The rate at which links are earned too will come under more scrutiny and that means you should think about: To paraphrase Google’s web spam lead Matt Cutts the algorithm...
Click-through rate from search results Google Places was recently replaced with Google+ Local – a merging of Places and Plus that serves up your Google+ Local listing in Search and Maps results on mobile devices and traditional browsers.
