Next thing you know, there you were, all pretty and shiny ranking at the top, bringing in the big bucks. Back in the good ol' days of SEO, you could get links, any links, just about and throw them at your site and your pages then watch those pages...
Eric Enge wrote a great piece on Author Rank (a hypothetical – at least right now – ranking of author authority), in which he talks about article velocity, an "awesome quotient" I agree with and something akin to a measure of article virility (how...
Here's a very condensed breakdown of the top five factors that drive Google's local search algorithms: Build rank for your Google+ Local Page by optimizing the most important ranking factors (on-site/offsite factors, social media/mobile factors...
They may not be powerful ranking factors in their own right, but if they are missing, things begin to stand out to Google. What are Human Engagement and Activity Factors? Consider factors such as: For example, Pak Hou Cheung recently analyzed the...
To start with, not every brand has the recognition of eBay as well as the SEO chops to be in high ranking for every class of products, so eBay will suffer less than most by removing paid search, noted Dave Schwartz, VP of client services at DataPop.
If your top niche phrase boasts a whopping 1000 in the search volume column, then phrases in the 100 range are still viable. Granted, I’d argue they are viable even if your top phrase has search volume of 10,000 but, my point here is that, what...
Website owners quickly figured out that getting a top ranking on the search engines for important keywords was crucial to their success. Page and Brin devised what they called “off page factors” to determine whether a web site or a web page was...
This SEO cocitation concept is frustrating for new webmasters as it implies that top rankings are an exclusive club and breaking-in is impossible. These factors are all gaining traction in the Google algorithm as Google evolves and becomes smarter...
Weigh factors and score all tactics to identify and compare top candidates. Analyze reasons for top scoring. These factors (and any more you can think of) are the gateway to our benefit formulas! Below I've charted some influence factors and...
I think it's obvious that any site would get more potential conversions if they were in the top 5 versus being on page 5. Depending on the relevance of the results returned by a query, however, your site at number 8 may still get more conversions...
Links that are tightly related to a keyword combination have a much stronger effect on its specific ranking. Start out by tracking your ranking across a large number of relevant themes. Investigate these top 100 websites for their link partners and...
New content suffers from this, so there are dependent factors when ranking, obviously. This can help explain how fast movers – even unknowns – can gain an early ranking advantage over established brand names.
Here’s where it gets tricky: a hit on one of the sitelinks equals a hit to the top level domain. A typical client is looking for consistent rankings in the top three spots on a number of key terms. Panda and Penguin top the list as the most visible...
For many, ranking globally is a top priority. What relevant keywords are they ranking for that you are not ranking for? Automation and efficiency: Does your data tell you that you need fix the on-page factors for the new landing page you just created?
If we look at some of the most competitive terms in Google we will see a search engine filled with spam and hacked domains ranking in the top 10. Now let’s take a deeper look at the most important factors that Google might use.
One solid option for ranking reporting software is Rank Tracker. This means concentrating SEO efforts on keywords and corresponding documents that rank in the “sweet spot” of the search engine results pages (SERPs), which for us is anything ranking...
The forum is fantastic the site almost always ranks in the top 3 when I have a chicken question. Even though I don't think rankings are as important as some people do, you obviously aren't going to have the benefit of organic traffic if you're...
The research found that 69 percent of the time, if you rank in the top 30 for a keyword in one location, you won't rank for that keyword across all other locations. They also highlight the value of very specific geo-ranking data, which is available...
There are constantly new factors in search to consider. So when the factors around a page or a site change that may mean tweaks to your optimization as well. If suddenly there is a great phrase that your page has moved into the top 10 for, it may...
Government Agencies s likely that agencies will have top ranking for core keywords - "brand" terms like the agency name, and closely-related terms like their areas of focus, regulation, and oversight.
