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Ranking Signal

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  1. "Which Update?" Is the Wrong Question

    Now you may be thinking, if Panda is about content and more specifically, getting rid of low-quality or thin content (which it is), then how can a drop in results right after a Panda update not relate to having low-quality content or content that...

  2. Matt Cutts: Facebook, Twitter Social Signals Not Part of Google Search Ranking Algorithms

    But don't necessarily assume that just because there is a signal on Facebook or Twitter that Google is able to access that. However, there are obviously still plenty of benefits and marketers shouldn't cease those benefits simply because there...