Does your contact at the site giving you the link actually value the page they are linking too? Did you create pages on your site solely to try and rank for additional search terms? You can ask the question another way – would you be proud to show...
While we may all be fretting over what makes a great anchor-text mix, home to deep-page linking ratio, PR spread, or whatever-the-hell-else, it might be interesting to see what a lack of interference looks like in one single case.
Except Google called it an algorithmic update that’s targeting web spam – a.k.a.keyword stuffing and link schemes, in the process causing some big search ranking upheavals. Cutts specifically noted that websites likely to lose rankings are those...
If you want to do well in Google today (and I dare say, in the future), you need to have a “natural” looking link profile, with loads of branded anchor text links, from many sources, linking to your home page and to deeper pages (blog posts?
According to Google’s Webmaster Guidelines, “Some webmasters…build partner pages exclusively for the sake of cross-linking…this is in violation of Google's Webmaster Guidelines and can negatively impact your site's ranking in search results.
Most of the top ranking results remained some of the more aggressive (smaller) firms that were basically portals to help consumers get a credit card. Perhaps I'm getting a big head, but it seems strange that I told Cutts specifically about this...
Optimized their on-page elements (title tags, description tags, headers, internal linking, content, sitemap, etc. Sure, there are times when an aggressive commissioned salesperson can get you into situations that are difficult to overcome.
Using anchor text to link to specific deep pages on a site, as well as the home page, can certainly help from a ranking perspective. But search marketers shouldn't underestimate the importance of creating something worth linking to.
Can page bloat also deter search engine crawlers and raise ranking issues? Search Engine Watch has been ranked #3 in the AdAge Power 150, a ranking of the top English-language media and marketing blogs in the world.
Your PPC listings on a search engine results page do not count as links to increase your link popularity because the results page is not a static indexable page, and the link itself within the PPC ad does not link directly to your site.
Reputation management comes into play when someone has said something negative about you, and that negative comment is ranking highly in the search results for your name, or your company's name. If you do this with enough profiles, you can push the...
For search ranking purposes or for your visitors? We've been having quite a discussion about reciprocal links over at the Search Engine Watch Forums in our Reciprocal Linking: Dead or Alive? Nice spot by that man Peter Da Vanzo of (The Original...
Search Engine Ranking Factors now up from Rand Fishkin at SEOmoz is a diligent rundown on factors that could influence how well a page does.MORE” Ask Jeeves CEO: "We Are Focused on Core Search" - Now that Ask Jeeves is part of aggressive online...
Also yesterday, a search for blog software I did brought the home page up in the top 10 results on Google. If it wants to spam, then it pays the same price anyone else pays if they want to be aggressive with search engine optimization and get...
I've updated our long-standing What People Search For - Most Popular Keywords page to provide updated links to the ways major search engines let the public see what's popular. Another long-standing page, Researching Keywords for our SEW members...
Aggressive Linking - The Only Search Engine Optimization Strategy You Need? Is an aggressive linking strategy alone sufficient to garner high search engine rankings? Representatives of Google, Fast, and Ask Jeeves/Teoma share inside information...
The page has a meta revisit tag on it, which no major search engine uses. Presumably, these sites were linking back in exchange -- reciprocating the links they received -- hence the "reciprocal link" name for this page and this type of linking in...
Investigating why a page may not be listed at all (rather than ranking well) is an appropriate activity for Google or any search engine. As I explained earlier this week, a significant change to Google's ranking algorithm has caused some web sites...
If that pet store page doesn't make it into the top 1,000 results for a search on "hotel," as you would expect it not to, then the pet store link to the hotel site doesn't help as much as with Google's old system.
Is an aggressive linking strategy alone sufficient to garner high search engine rankings? LinkingMatters http://www.linkingmatters.com LinkingMatters.com is a 33-page report and web site that aims to help webmasters understand the importance of...
