We make hundreds of changes to our search algorithms each year, and we employ more than 200 different signals when ranking pages. As our algorithms change and as the web (including your site) changes, some fluctuation in ranking can happen as we...
Search Marketing's About People and Principles, Not Just Algorithms, Part 2 - Coverage of Danny Sullivan's keynote address at Chicago's Search Engine Strategies conference, continued from yesterday's Search Marketing's About People and Principles...
Shari humorously used the phrase "ALGOholics" to describe those marketers who are obsessed with beating the algorithms to obtain a top rank. David proactively searches for "holes" in the algorithms and capitalizes on these weaknesses to win that...
Looksmart also plans to leverage Furl users' behavior to create new types of relevance algorithms for web search. Looksmart has thrown its hat into the "personal web" ring, with the acquisition of Furl.net, a web page clipping and archiving service.
Participating in the paid inclusion program doesn't give a site any boost in Yahoo's relevance algorithms -- at least explicitly. The new program, called CAP (ContentAcquisitionProgram), focuses on both commercial and non-commercial web sites.
Participating in the paid inclusion program doesn't give a site any boost in Yahoo's relevance algorithms -- at least explicitly. Just two weeks after launching a brand new search engine, Yahoo has announced a contentacquisitionprogram that...
While Yahoo and Google are likely using similar algorithms, one reason for the differences in what's displayed is that Yahoo's email and search teams are now working together to leverage what they've learned about spam.
While Yahoo and Google are likely using similar algorithms, one reason for the differences in what's displayed is that Yahoo's email and search teams are now working together to leverage what they've learned about spam.
They took existing information retrieval algorithms and put them on this cheap computing model, which fundamentally changed search," said Stechert. Fundamentally, the first problem we're trying to solve with our acquisition of Grub is that we know...
They took existing information retrieval algorithms and put them on this cheap computing model, which fundamentally changed search," said Stechert. Fundamentally, the first problem we're trying to solve with our acquisition of Grub is that we know...
Indeed, almost immediately came predictions in various online forums that the PR Ad Network would be penalized by Google, both because Google would feel it was going to harm its rankingalgorithms and because the network was seen as a blatant...
Indeed, almost immediately came predictions in various online forums that the PR Ad Network would be penalized by Google, both because Google would feel it was going to harm its rankingalgorithms and because the network was seen as a blatant...
While the Trusted Feed program allows webmasters to influence key components of each URL, AltaVista insists that the underlying pages will still be subject to the same relevancy algorithms as all other pages in the index.
I'd say that we're strengthening our algorithms in many different ways to improve quality, and that naturally has effect on spam as well. AltaVista gained its own shopping search ability via the Compaq acquisition of Shopping.com back in January 1999.
Inktomi will continue to apply its regular relevancy algorithms to paid inclusion pages, just as it would to those it lists for free. Nevertheless, the ability to get listed, make changes and then see if the changes let you rise higher certainly...