A search for [jew] still returns anti-Semetic website Jew Watch News on the first page of Google's SERPs. He added that such campaigns are not impossible but are unlikely to be effective given the complexity of the Google search algorithm.
One highly-charged example is the case of Jew Watch News, an anti-semitic hate site that managed to get top ranking for the query "Jew. In today's SearchDay, "Google Bombs, Jew Watch News & the Hypocritical Linking Universe," Marty Weintraub looks...
The company even addresses the issue of privacy concerns about its Gmail system or the controversy over anti-Semitic site ranking at the top of its results for the word "jew" might hurt its brand. PageRank, as I've written many times before, is not...
As a result, Google was put in the strange situation of defending the Jew Watch site as coming up tops because Google's rankingalgorithm supposedly "reflects the popular opinion of the web," as it told News.com.