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  1. Why Content Marketers Should Step Back From Creation and Focus On Strategy

    Improving organic search rankings is ranked as far less important as a content marketing objective, and increasing social media engagement is dead last. Given the digital marketing industry's focus on content marketing, it seems like a good time to...

  2. Amazon, Best Buy, Bank of America Top Mobile Search Advertisers in January

    For example, iTunes ranked 4th in mobile advertising at 17.9 million impressions, but was 217th in desktop/tablet at 8.4 million impressions. WellsFargo.com: Ranked 9th in mobile search at 11.5 million impressions; but 137th in desktop/tablet...

  3. Google Wins Brand of the Year, Ad of the Year

    Technology – Software Video Games notably ranked fourth and fifth, respectively. This is a significant achievement – particularly since Eric Schmidt, executive chairman of Google, once said hell would freeze over before the company advertised on...

  4. Rap Genius No SEO Genius: Lyric Site Fails to Recover Traffic After Google Penalty

    Or perhaps Rap Genius simply has less visibility in the search results for certain song lyric queries they ranked highly for before getting burned by their poor SEO decisions. If you've ever searched for song lyrics online, you have probably...

  5. 16 Secret Google Analytics Advanced Segments Worth Their Weight in Gold

    Q4 contains cities with a DMA ranked 1-8, including New York, L.A.and Chicago. Advanced prospectors profit because they know where to look to find the nuggets, while inexperienced practitioners come up with only dirt after making the mistake of...

  6. Majestic SEO Adds Live Rank Factors & New Link Prospecting to Search Explorer Alpha

    Now, Search Explorer Alpha will share details into how and why it has ranked results the way it has, offering greater transparency for users. Majestic SEO, home to the largest open link map in the world, has just released an update to their Search...

  7. Google SERPs Updates: In-Depth Articles & Knowledge Graph Results for Car Shoppers

    These results are ranked algorithmically based on many signals that look for high-quality, in-depth content. Google has announced search results updates meant to deliver comprehensive results for car shoppers and more in-depth articles for readers...