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  1. The Perennial SEO Audit – Creating an Effective Framework for Keeping Your Campaign Running at Peak Performance

    Most importantly they must be compelling, especially when comparing them to those of the competition who rank on the same page. A few simple mini-deep dives at specific times throughout the year can dramatically benefit your campaign.

  2. Content Is King in SEO, But User Signals Are Also "Crucial" [Study]

    SEO platform and search analytics firm Searchmetrics has released its 2014 SEO Ranking Factors and Rank Correlations report, which it says provides an "in-depth definition and evaluation of the factors that have a high rank correlation with...

  3. SEM the Most Effective Acquisition Channel for 85% of Retailers [Survey]

    Display ads are seeing something of a resurgence: specifically remarketing, retargeting, and behavioral targeting ranked among retailers' leading customer acquisition tactics, and display ads now collectively rank as the second highest area of...