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  1. 8 Lessons Learned From Owning a Search Agency for 15 Years

    There was no paid search in the late ‘90s-early 2000, so we only offered organic SEO to rank on Altavista, Excite, Infoseek, Webcrawler, and Dogpile (anyone remember those days? I’m writing this post to share some of the lessons and mistakes I...

  2. Dealing With Onsite Duplicate Content Issues

    Duplicate content within the same site makes it difficult for a search engine to decide which page to rank. Search engines fail to determine which page to rank for a search query The problem of duplicate content arises when there is more than one...

  3. Movie-Themed Halloween Costumes Lead Google Search Trends

    Maleficent and Teenage Mutant Ninja Turtles costumes rank third and fourth, respectively, followed by costumes from Guardians of the Galaxy, Captain America, and The Avengers. What will the most popular Halloween costumes be this year?

  4. 24-Hour Breakdown of Searches on Black Friday and Cyber Monday

    If the U.S.holiday retail economy was a country by itself, its GDP would rank number 22 in the world. RANK IN SPEND EVENT DAY 1 Cyber Monday Monday 2 Black Friday Friday 3 Thanksgiving Thursday 4 Sunday after Black Friday Sunday 5 November 15th...

  5. The Perennial SEO Audit – Creating an Effective Framework for Keeping Your Campaign Running at Peak Performance

    Most importantly they must be compelling, especially when comparing them to those of the competition who rank on the same page. A few simple mini-deep dives at specific times throughout the year can dramatically benefit your campaign.

  6. Content Is King in SEO, But User Signals Are Also "Crucial" [Study]

    SEO platform and search analytics firm Searchmetrics has released its 2014 SEO Ranking Factors and Rank Correlations report, which it says provides an "in-depth definition and evaluation of the factors that have a high rank correlation with...