SEO News

Raj De Datta

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  1. New BloomReach Tool SNAP Personalizes Site Search, Navigation for Shoppers

    Consumers’ onsite experience should be as personal and as responsive as physically shopping in a well-designed store with a helpful staff,” said co-founder and CEO of BloomReach, Raj De Datta. Making the web experience unique to your audience is...

  2. 3 Ways Ecommerce Websites Can Grow or Maintain Organic Search Traffic

    Organic search traffic has long been one of the most valuable sources of traffic for any e-commerce site. Not only is the sheer volume of visitors huge, but those eyeballs were often net-new customers coming in from head, torso, and long-tail queries.

  3. 6 Predictions for 2013: Search Marketing & Big Data Analytics

    Without a doubt, 2013 will be even more challenging for search marketers to break through the noise and engage with their audience. The amount of information and the fragmentation of online consumer channels will continue to grow exponentially and...

  4. Big Data: An Introduction for Search Marketers

    Subscribers to a news alert about “big data” will receive no less than 10 new articles per day. Search marketers may scratch their heads and wonder what’s new as search is the granddaddy of big data. And yet there are innovations in big data that...

  5. BloomReach Marketing Platform Aims to Expose Your Best Content in Organic Search & Social

    Led by CEO and co-founder Raj de Datta, the company developed a web relevance engine (WRE) that analyzes over a billion each of customer interactions and web pages daily to drive their tool suite. Consumers go to social networks and search engines...