SEO News

Questions

RSS
  1. "Content Performance Marketing" – 3 Steps to Future Success

    These are the types of questions that need answering before investing more time and effort into content – otherwise, we’re just content marketing, and not focusing on performance. However, the path we’ve been on is coming to an end.

  2. Google's New Structured Snippets Pull Facts Into a Page's Search Results

    Just like Google's Knowledge Graph "cards" - the results that attempt to answer the query of a searcher without having to click through to a site - these new structured snippets pose additional questions for webmasters and marketers: Will they...

  3. Don’t Forget to Invest in Content (Not Just “Content Marketing”)

    This saves your support and customer service teams valuable time having to answer these questions on the phone, writing up lengthy email responses to questions (over and over again) and also gives them somewhere to point customers to help them...

  4. Tolstoy’s 186th Birthday Honored With Interactive Google Doodle

    Tolstoy's lasting influence is a testament to the power of his art, which will remain relevant as long as the questions of life and death occupy our minds, which is to say - forever. On what would be Russian writer Leo Tolstoy's 186th birthday...

  5. The Challenge of Enterprise Link-Building in a Content Marketing World

    The first two questions that typically get asked are: Who is going to create the content and who is paying for it? It's no secret that there have been a lot of changes in the SEO industry over the last couple years that have dramatically changed...

  6. Navigating Secure Search: From Keywords to Content [BrightEdge Share 14]

    That means advertisers should identify needs, create content focused around those topics, and help answer questions of the target audience. Ever since Google unleashed 100 percent secure search, SEOs have scrambled to fill gaps in measurement.