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  1. Blog SEO Quiz – Test Your Blog Optimization Knowledge

    Participating in Google+ doesn't automatically mean a blog author is a subject authority. Google spam cop Matt Cutts wrote about it in his blog, The decay and fall of guest blogging for SEO. Here is a short quiz with answers to help you with your...

  2. 8 Reasons Your Reconsideration Request Will Fail

    Sometimes, posting a question in the Google Webmaster Forumscan help. In most cases, Google wants to see that you have identified close to 100 percent of your unnatural links. If you've gone through the process then you're likely familiar with the...

  3. Why Google's Hummingbird Algorithm Isn't for the Birds

    I was moderating a roundtable session at SES Chicago last week when the conversation turned to Hummingbird and how – according to the young lady I spoke to – it effectively means "Google is simplifying the query from long tail to shorter terms.

  4. Gamification in Marketing: Lessons from the Khan Academy Website

    A registered non-profit, it is supported by the likes of Google, the Bill Picking Up Steam” badge worth 100 points, which you can share with your friends via email, Facebook, or Twitter. Correct answers get happy faces and accumulate points.

  5. How to Build Your First Content Marketing Strategy

    Google's recent Penguin algorithm updates have forced many business owners to take a hard look at their content strategy and link portfolios. Sites with unsavory linking practices, sub-par content, and no social media signals, are losing visibility...

  6. How Will Voice Search Change SEO for Local Stores & Global Enterprises?

    Quick answers to personal questions can be answered on the fly via Google Now technology. If a user searches [where am I], Google will display the user's current location and a map. However, as voice search algorithms are refined Google and other...

  7. How to Write Great Content: Because Awesome Content Won't Write Itself...

    While this tool is free to use, it does require having a Google AdWords account. Another tool I really like for content ideas is Google Keyword Planner. Here, potential customers are looking for answers on a variety of different topics related to...

  8. After Being Crushed By Google Panda, Voucher and Car Classified Sites Recover

    Internet marketers, just like users (and Google), should be able to tell at a glance whether content hosted on your site is worth reading or not. If your content doesn't answer those questions, Google will know because people will probably go back...