SEO News

Query By Example Shopping Sites

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  1. How Personalizing Websites With Dynamic Content Increases Engagement

    Having personalized content geared toward the searchers query on the page also provides a strong signal to Google of what the page is about, further enhancing the organic traffic to the page. Query Parameter (can be based on campaign which drove a...

  2. New BloomReach Tool SNAP Personalizes Site Search, Navigation for Shoppers

    The products chosen to be boosted will be presented as the first options in the results for that query. With SNAP, ecommerce sites can boost or bury products with a couple clicks, control autosuggest search results and more.

  3. Ecommerce Title Tags: Top 5 Ways to Increase Clicks

    If the brand is in the domain, this is already going to be a known match for the query. This also reassures searchers of the likelihood they will find product matching their query. The query’s intent is to make a purchase; Overstock’s title tag...

  4. Killer PPC Ads: The Fundamentals

    Your ad is shown on a page crowded with all types of information, so the more relevant it is to the searchers query, the more likely they are to click. Display URL not matching destination URL with unique landing pages, multi business units and...

  5. Bing Introduces Action Buttons to Search Results

    The idea behind action buttons is to allow people to complete targeted tasks based around their search query. Weitz tells Search Engine Watch "Initially, these buttons will surface for major sites in seven popular search categories, which include...

  6. Yahoo Search Results Redesign Add Tabs, Filtering

    Clicking on the tabs will take you to vertical search options that will vary depending on the query. On the left, you can sort by sources and time – though the sources filtering is pathetic, offering only 10 sources and as the above example for a...