It's puzzling why Yahoo just doesn't continue serving Yahoo search results and ads under the AltaVista brand name, particularly since comScore includes AltaVista in their listing for Yahoo sites when reporting on explicit core search share an...
The prior article went into great detail on the concept of query deserves diversity (QDD). Do you think your site has been hit by Panda? While Google has now rolled the Panda algorithm into the main algorithm, many publishers have never recovered...
Internal search engine query reports B2B marketers are spending more than 25 percent of their budgets in the development, delivery and promotion of content, according to a recent survey run by the CMO Council and NetLine.
Here’s what one of those search result options looked like to respondents for the query: "pizza in Denver": The other experiment used the query "Chicago restaurants" to generate a results page, and found 48 percent of the total clicks were on the...
Next, think about the type of query your keyword triggers. They're the biggest descriptor of your business, your self-identifier, and you don't just use them in search. When you have those uncomfortable "So, what do you do?
Beckman also recommended running query reports in AdWords that you can potentially use for your SEO efforts. So with MCF, you'll be able to find out if that non-branded insurance query assisted a consumer during the purchase when you start looking...
And even though rankings for a particular query may waver in the search results from one user to the next, data shows time and time again that the top positions are winning. New findings from online ad network Chitika confirm it's anything but...
It is heading in a direction where these “dozens of signals” no longer impact some precise query that you're searching for, but instead whole areas of the web that you'll want to explore. Google Maps (and its Yelp-like counterpart, Google+ Local...
For each keyword we can assign a match type, which basically determines how broad or narrow a user's search query will match to the keyword in our AdWords account. For example a search query for "cheap laptops" shouldn't trigger the ad with "cheap...
With the new Content Experiments API, developers can now run tests server-side to test experimentations with different page-dependent elements like a database query. Google Analytics revamped Content Experiments last summer.
Query: Query gives you details on what keywords your site is currently ranked for. To understand how you're performing for an individual keyword, click on that term while you're in the search query section.
Search query volume (seven-day period prior to release date) Who doesn't love a good movie? Searches on Google tell us that moviegoers are actively engaged in search and use the results to make decision on what movie to see.
Could query-independent signals be tied to that author, so that a score for content created or controlled or edited or reviewed by the author could be used to rank pages? Everyone loves to speculate on Author Rank and its effect on the SERPs long...
We are going to compete for every long tail search query we can think of. This may or may not be the best thing for you to consider for your website. You need to evaluate that risk for yourself, and neither the author, nor Search Engine Watch, can...
You can also query Google for other nutrition information such as how much protein, carbs, sodium and other nutritional values are in the product as well. Tired of trying to find nutrition information on sites where you aren’t quite sure of their...
In Windows 8.1, the Search charm will provide global search results powered by Bing in a rich, simple-to-read, aggregated view of many content sources (the web, apps, files, SkyDrive, actions you can take) to provide the best 'answer' for your query.
Review query reports to determine any changes in consumer intent that would drive structural changes to account I often hear the following from marketers: "I tested my ads six months ago and we learned that 'Free Shipping and Returns' works better...
Now when users perform a search on Blekko, they are presented with several categories related to the query, and the user chooses which category is most relevant to them. Here's what it looks like in action for the search query "apple.
This also reassures searchers of the likelihood they will find product matching their query. If the brand is in the domain, this is already going to be a known match for the query. The query’s intent is to make a purchase; Overstock’s title tag...
Depending on the way you ask the question, the search results below the card change, just like a regular ol' typed query. Google unveiled conversational search at Google I/O last week, and began rolling it out on the latest version of Chrome this...
