Depending on the way you ask the question, the search results below the card change, just like a regular ol' typed query. Google unveiled conversational search at Google I/O last week, and began rolling it out on the latest version of Chrome this...
BigQuery also includes other benefits, like access control lists to prohibit who can see, access and query the data sets. Last week brought a barrage of announcements from Google I/O. Part of the late-day announcements, Google Analytics introduced...
The user asks a question, and the search engine answers back in "conversation," as well as presents results for the query. Hot-wording" is what Singhal calls the "no interface" approach to search, where a user can prompt the search engine to be...
For example, if your site has inventory of black A-line dresses but no specific page for it, and data shows there is a demand online for the query: “black A-line dresses,” BloomReach technology will pull together a page of all your black A-line...
If available, know their browsing history and ultimately have their query available in a drop-down menu within a few taps. Consumers are making more of their purchasing decisions on mobile devices – whether on a smartphone or tablet – in addition...
Because the combined search-ad system was expected to face challenges initially, Microsoft guaranteed a certain level of revenue for every search query done on Yahoo's sites. Yahoo and Microsoft may have just extended their revenue-per-search...
Proximity to Location in Query On January 15, 2013, Facebook released Graph Search, which is the social network's first attempt at a serious search engine. I'm glad Facebook launched Graph Search, since I often joked that the previous search...
It is easy to check to see if they do, with a search query such as: [site:nytimes.com "guest post"] (without the []): Regardless of what you may have read about the next major release of Google's Penguin algo, fundamentally, guest posting remains a...
They are well versed in the nuances of the organization of ad groups into campaigns, managing keyword negatives, finding opportunities in search query reports, etc. When thinking about how to manage an emerging (and growing!
You've probably heard of QDF or "Query Deserves Freshness" as a signal Google looks at for certain queries. A couple of years ago, Scott Stratten of "Unmarketing" book fame (a great read) was asked his best SEO tip.
Your description (which usually appears as the snippet beneath the link to your site in search results) should entice people to click on your results by letting searchers know that your site provides an answer to their query or is a good resource.
They chose a common query, [ebay]: There's a reason for that. Starting last week, Bing began changing up their search engine result pages (SERPs). No longer will you always see 10 results in your search results.
What is being done to detect and remove results from larger sites when they don't have unique content that is relevant to a query (e.g.yelp.com results with no reviews, Facebook "business" pages that weren't actually created by the business)?
Similar to Google Authorship, linking your Google+ page using the rel=publisher tag on your site not only helps you build relationships with friends and followers, but also gives Google information they can use to determine the relevancy of your...
As long as your query is interesting, the quality of pitches you’ll receive is high and can quickly be crafted into great content. Add a number of short "sub-topic" questions in your query to give people more clues about what you’re after.
Simply using a higher bid for a particular product in your feed won't guarantee it to show for a search query if a different product is deemed more relevant to that search. When a user does a search that Google deems product-related your feed will...
Google wins in usage, by sheer weight of query volume. I'm frequently asked who's winning in local. The answer always surprises me in how short the list is. But courting a fragmented SMB market (direct and through re-sellers) continues to develop.
SERP Conditioning leads users to check (and click) the feature area of Google's SERP design that prominently displays information pulled via the Knowledge Graph, Google Maps, and – conveniently for Google’s revenue – Product Listing Ads (PLAs...
Or a query on the history of search should probably have an index and look robust – not just a 200 word paragraph. Query for "best health insurance plans for single men". Are you matching content type with query intent?
Category Relevant Search Results, Query Suggestions, and Advertisements Based on Location? Google has safer results than Bing, Yandex, and Blekko. GM likes Facebook ads again. Here's a quick recap of search and social marketing news and tips from...
