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  1. Not Ranking in Google: Is a Manual Penalty, Algorithmic Change, or Content to Blame?

    Especially when the web spam team is working on more and more general quality changes, not necessarily things specifically related to web spam, and sometimes general quality people work on things related to web spam, so deciding which one to call...

  2. So... You Think SEO Has Changed?

    What Penguin did was eliminate the value of low-quality links that never should have counted anyway. Complementing content marketing efforts through social media can help acquire high quality links. This is also true for blogging, which has also...

  3. Matt Cutts Talks Google, Spam & Small Business: Do 'Good Guys' Finish Last in SEO?

    And once again, he stressed the importance of high quality natural links, that link to your great quality content. This is the topic Google's Matt Cutts addressed in the latest webmaster help video. He ended the video by discussing some things that...

  4. Video Helps Persuade 73% of People to Buy a Product or Service [Survey]

    This is great feedback for small businesses that often shy away from producing video because they're worried they don't have the resources or expertise to make lengthy, professional-quality videos. BJ: With Animoto, companies can create...

  5. Conquering Content Marketing, Step 3: Facing the 'Fans'

    When the actual content is created there will need to be an element of technical optimization by way of keyword placement, engaging copy and effective calls to action, but these activities are secondary to releasing quality content that both users...