Upholding quality content on the web has been a priority for Google for some time, and is reflected in its Panda algorithm update, among other initiatives like its human qualityraters. And while this is great for unleashing individual creativity...
By improving their algorithm and supplementing their spam control with Human QualityRaters, Google has made it increasingly difficult to manipulate search rankings via spammy backlinks. Focus on Quality Over Quantity
In addition to advising website owners to ask 23 questions about the quality of their own content, we got a small peek at some things Google advises its team of human qualityraters to look for in terms of page quality, which means you should pay...
However, the feedback from Google's human raters no doubt play some part in the roughly 500 algorithmic tweaks that occur every year. High-Quality Pages The 161-page General Guidelines document, version 3.27 dated June 22, 2012, seems largely...
Google has been using human qualityraters for some time to evaluate and troubleshoot the algorithm by rating search results. This is the first time we’ve seen a live experiment, using seemingly random users, to submit their feedback on search...
Human raters work under the SearchQuality Evaluation Team and are used in the initial testing phases of proposed changes to the organic search algorithm. Cutts tries to lay the rumor to rest that Google’s human qualityraters have a direct...
The science itself is imprecise, so much so that Google has hired an army of human SearchQualityRaters. In effect, you could have used your own qualifications to bring some authority to the debate between content quality and driving page views...
Then we asked the raters questions like: “Would you be comfortable giving this site your credit card? This time last year, search industry eyes focussed on the general quality of search results eventually causing a storm of protest from all parts...
Google’s qualityraters look at a website and judge its worthiness around the site's trustworthiness, credibility, and quality. The Panda update that was first rolled out in February was essentially implemented to improve the relevancy of search...
There has been much made of "trust rank" and the introduction of human searchqualityraters lately, but perhaps this patent may be the basis for its integration in the SERPs. It also has elements of the recent changes in their algorithm...
In this case the correlation between a number for duplicate content and a number based on negative reviews by manual qualityraters is plotted. Google doesn’t only use its human qualityraters to create decision trees.
Last month, we wrote about how Google’s human searchqualityraters assign URL ratings, based on their leaked 120+ page training manual. How to Optimize for Human SearchQualityRaters - And Do You Even Want To?
In a strange twist of fate, PotPieGirl found Google’s training manual for human URL qualityraters by simply doing a Google search. Manual URL Raters are instructed to decide whether the page is high quality and a good “fit” for the query.
Back when Panda came out we learned trust was an issue, with Google specifically mentioning that human raters were asked questions such as "Does this site have excessive ads? Obviously, Google doesn't reveal the secrets of their algorithm or what...
Then we asked the raters questions like: "Would you be comfortable giving this site your credit card? In an interview with Wired, Matt Cutts and Amit Singhal, leaders in Google's searchquality team, discussed the fact that surveys were conducted...
Excessive ads: This was a question Google asked of human raters, hinting that excessive ads are a sign that a site isn't trustworthy. They've said searchquality will be a huge focus in 2011. Google and Bing are looking for quality content.
We also found out that a piece of the Panda update included Google seeking human raters as a check on their results. While Blekko hasn't yet become a household name (it reported 30 million queries in January), the startup search engine's emphasis...
How Google may Manage Reputations for Reviewers and Raters - SEO by the Sea Links are the primary driver of domain authority and the key to ranking quality content. Allowing low quality links to degrade can have a positive effect on rank.
E-tailers will also want to take note of guidelines for how raters consider commerce sites. Shopping carts, return policies, shipping calculators, and gift registries are among the features raters should look for when rating a site as relevant.
More sophisticated inducements to policing quality (the wiki ethos, essentially) along with paid editorial controls and improving algorithmic methods, may well keep spam at bay in the future, and hopefully, provide incentives for the creators and...