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Quality Search Ad Score

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  1. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    Since they seek to validate and score the quality of everything else you do on the web, why wouldn't they also evaluate the quality of your following? Pages with 1,000 or more followers tend to have an actively engaged audience and consistently...

  2. 360i Agency Says New Technology Reverse Engineers AdWords Quality Score

    The DNS dashboard and reporting promises to give insight into the adjustments that can be made to improve Quality Score, for example, better copy or more tightly themed ad groups, by using an algorithm that calculates a "health score" based on...

  3. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    The only way to monetize this data is if you can compare to your account structure and find better themed ad groups that drive up the quality score and lower your CPC. How do they organize their keyword grouping and is there a better way to drive...

  4. 4 Reasons You Should Start Obsessing About AdWords Quality Score

    CPC is calculated using the formula of [Ad Rank of the ad below yours / Quality Score + $0.01]. However, our research shows that your quality score is impacted primarily by the CTR of your keywords/ads relative to the expected CTR for your current...

  5. WordStream Enhances AdWords Grader: New Benchmarks, Monthly Reports, Mobile PPC Scores

    The quality score of your AdWords campaigns. Wasted ad spend through negative keyword management. The tool also looks at the size of ad spend in order to create benchmarks. Ad messaging optimization. Search marketing software and service company...

  6. PPC Management Operations: The Ultimate Guide

    If the ROI and quality score for the keyword is healthy, you can often just leave it be. Quality Score Reports Sometimes when accounts have been poorly managed, the quality score will remain low for some time – even if you're doing everything right...