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  1. Google Censorship Ruling in Canada Has Worldwide Implications

    The courts ruled that Google and other search engines to remove results that "appear to be inadequate, irrelevant or no longer relevant, or excessive in relation to the purpose for which they were processed and in the light of the time that has...

  2. Google Must 'Forget' Unfavorable Search Results in Europe

    This could be the new reality in Europe as Europe's high court has ruled that Google and other search engines are required to remove results that are deemed to "appear to be inadequate, irrelevant or no longer relevant, or excessive in relation to...

  3. 7 Content Marketing Tips to Recover From Google Penguin

    While link removal may help and is often necessary, what Google really wants to see is a site promoted and grown in a way that doesn't revolve around search engines. A successful SEO campaign is designed to be profitable even if the search engines...

  4. An Integrated Marketing Blueprint to Grow Sales & ROI in 2014

    Because search engines care more about delivering the best result to those searching, brands shift their focus toward providing quality and relevant answers. SEO (search engine optimization) is of no value if what is being optimized doesn't serve...

  5. SEO Basics: 8 Essentials When Optimizing Your Site

    Search engines want to do their jobs as best as possible by referring users to websites and content that is the most relevant to what the user is looking for. What Search Engines Are NOT Looking For Communicate to the search engines your intentions...

  6. Consumer Packaged Goods Keyword Strategies Offer Lessons for All Paid Search Marketers

    One thing I’ve found to be true in my years of working in search marketing is that virtually every company has a good idea of who their top overall competitors are, but very few can say who their biggest competitors are on the search engines.