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  1. Kentucky Mom Cooks Up Metadata Recipe For Increasing YouTube Partner Revenue - Can Your Mum Do That?

    Using the computer game review video as an example, if your video is simply called "Halo Reach Review" you are limiting the inventory advertisers can identify via AdSense. Because as Betty demonstrates, savvy game publishers want to reach the...

  2. It's Beginning to Look a lot Like Christmas: Changes At Google to Increase Ad Spends

    Interestingly, some are like the methods AdSense publishers used to use to increase CTRs before Google banned them. A few years ago, some creative AdSense publishers used to place pictures in front of the ads to help increase CTRs, but this become...

  3. Google Beta Tests Interest-Based Advertising

    Transparency - We already clearly label most of the ads provided by Google on the AdSense partner network and on YouTube. Control - You can always opt out of the advertising cookie for the AdSense partner network here.