SEO News

Publisher Sites Ad Targeting

RSS
  1. Twitter DM Insecurity, SEO Tips, Latest on Google, Yahoo & Bing - Search Week in Review for Oct. 9, 2010

    Google AdSense Publisher Complaining About Recent Earnings GOOG-411 Done; Privacy Complaint Microsoft Makes Headway in Ad Exchange Melee - ClickZ Here's how SEO teams should handle sites that are closing down permanently, moving to a new domain...

  2. SearchDay | Battling Click Fraud

    While this may come as a surprise to some, Matt McGowan, Publisher of the conference series in addition to its sister sites ClickZ and Search Engine Watch, says, â””Attendance figures are up . Google AdWords Launches New Traffic Model for Ad...

  3. SearchDay | SEO Dreams are Made of This

    The ads on the publisher's site target the . The TNS Digital Suites combines cookie tracking with the TNS 6th Dimension Panel for what they say is a unique analysis of online ad consumption. Today, text ads come to Google Finance and soon, Google...

  4. Placement-Targeted Campaigns: Taming the Beast

    According to Google, a new placement-targeted campaign starts out with a low quality score – an intentional "demerit" designed to inhibit "spammers" from deluging AdSense publisher sites with low-cost, low-quality ads.

  5. Who Will Cry for the Newbies?

    Of course, the argument for having all of these tools in one place (aside from the publisher data collection benefits) lies in the Darwinian search listing selection methodology. The smart move for search sites and publishers was targeting small to...