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  1. Amazon's 4 Pillars of Success: A Preview of Jeffrey Eisenberg's Pubcon SFIMA Keynote

    It now captures about 30 percent of every e-commerce dollar in the U.S.and in many other markets as well), and it is also a successful B2B vendor, hardware developer and publisher. By being customer-centric, continuously optimizing and innovating...

  2. Reflecting on a Successful ClickZ Live New York & A Fond Farewell to Mike Grehan

    I've loved every moment working as publisher with Incisive Media, but I'm a marketeer at heart and the call is loud. And while no longer serving as group publisher for the brands, he will still be writing as a regular contributor to ClickZ and...

  3. Influence the Influencers: The Magic of Co-Created Social Content

    The competition for a devoted audience continues to increase, while the brand publisher is forced to do more with fewer and fewer resources. Much is hyped about the value and "magic" of social media marketing.

  4. New Google Publisher Plugin for WordPress Lets You Verify Your Site, Manage AdSense

    After adding your AdSense publisher ID to the Google Publisher Plugin, you'll select your ad placements. If the plugin proves popular, I wouldn't be surprised to see Google add more publisher related components, or to see to see YouTube, Google...