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  1. Google, Twitter, LinkedIn Earn Top Ratings on Data Privacy

    report, the online activist group lauded a number of major companies for their efforts to help preserve user privacy and report to the public the extent of their cooperation with government groups. We are also seeing a shift that we hope will be...

  2. 5 Rules to Effectively Use Press Releases for Links

    Whatever it is you are announcing accompany the release with additional, in-depth information or a related asset on the site. Choose some individuals or local institutions to send your news to before you release it to the public at large.

  3. Another Loss for Viacom in Endless YouTube Copyright Legal Battle

    This is a win not just for YouTube, but for the billions of people worldwide who depend on the web to freely exchange ideas and information," he wrote. In enacting the Digital Millennium Copyright Act, Congress effectively balanced the public...

  4. How to Avoid PR Disaster With a Social Media Policy

    The good, the bad, and the ugly stemming from social media sentiments that bubble up to a brand are a direct reflection on the company's image, credibility, influence, and visibility – and if you're a public company or a company trying to raise...

  5. In Search for New Pope, Vatican Embraced Twitter, Facebook & Google

    Cardinal Peter Turkson, who was involved in the vote for Pope Benedict XVI, was a novice in the event of electing the pope and cleverly relied on the all-knowing Internet to uncover more detailed information on the candidates.

  6. Flu Shots & Symptoms: The Winter 2013 Outbreak of PPC Spending

    The public also tends to search for specific symptoms that they may have. Flu shots even became sparse if not non-existent in Boston and other areas, so this fact resulted in panic amidst the public. As historical data shows, there was a big...