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  1. Government SEO is Broken

    As seen in the screenshot below, non-government sites rank about the DOJ campaign site, as do image results, news results, and book results. Available tools such as Google Webmaster Tools, Majestic SEO, and SEOMoz.com provide information on inbound...

  2. PPC Advertising: Art or Science?

    I've created a PDF version of the public-domain book -- download it by clicking here. Read a book on the art and science of advertising. Read a good book on advertising copywriting. That's a much more important success factor than understanding the...

  3. SearchDay: SEO Issues with Global Expansion

    Posted by Kevin Heisler Jun 17, 2008 The most talked-about book in the search engine industry was just bought by Atlantic Books' editor-in-chief Ravi Mirchandani. Domain Strategies for Search Engine Optimization» AU NATURAL: Organic search engine...

  4. Defining Yourself Through Search

    A friend of mine once mentioned to me that when searching for his name, "The only thing that showed up for my name a couple of years ago was a review I wrote for a book on Amazon. Search for other blogs within your domain of expertise and get to...