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  1. March Madness = Search and AdWords Madness?

    Domain Adwords history for ncaa.com show that March is one of the only months that they concentrate on for the entirety of the year (besides employing a few ads focusing on NCAA football in November and December, which isn't quite as popular).

  2. Social Media ROI: 14 Formulas to Measure Social Media Benefits

    Tip: Tier creation costs by content quality (e.g.length, sentiment, images, uniqueness) and/or Domain Authority levels. Public Relations Once the customer or public is involved with tactics, a load of intangible factors – potentially good or bad...

  3. Search Engine Reputation Management Services

    It will, however, still be visible on the next page, and in cases where the negative message is situated on a domain like CNN.com, it's very hard to beat it (10 times). That one result doesn't have to compete against a domain like CNN.com because...

  4. Social PR Tips to Get Fit for 2013 Digital Marketing

    Encourage users to “Google” your brand to find you rather than typing in your domain directly. Today’s healthy brands are doing press releases because they’re newsworthy, attracting links as a result of good content, and collaborating between all...

  5. Government SEO is Broken

    They use the restricted .gov top-level domain, they tend to have many inbound links from other authoritative sites, and they are typically well established, indexable, and content-rich – all prized elements in the eyes of the search engine ranking...

  6. Miami Heat Minority Owner Sues Google Over Unflattering Photo

    Sidenote: how did a blogger whose legal address is in Florida secure a .ca (Canadian) Blogger domain? Because he is a public figure, the chance of his winning a U.S.court case over a picture he doesn’t like is worse than zero - ever read TMZ?

  7. Facebook Settles Privacy Lawsuit, Buys Facial Recognition Company Face.com

    The acquisition of Face.com brings their technology in-house for Facebook and gives them control over a domain name similar to the name of the popular social networking site. It was settled last month, though details of the settlement just went...

  8. World IPv6 Launch: What it Means for Content Owners & SEO

    Google is going fully live with both IPv4 and IPv6 support on the main domain for almost all properties, according to Jason Freidenfelds, Manager, Global Communications and Public Affairs at Google. Google has been working on supporting IPv6 for a...